With the steady push towards PPC automation, it’s easy to forget that you can still enjoy profitable results from standard Google Ads Shopping campaigns while retaining more control and gaining
Automation allows for more efficient ways to run Microsoft Advertising campaigns. Learn how to use scripts to make your job easier.
Sign up and receive actionable paid traffic techniques we use to help our clients’ campaigns
Search Scientists is committed to protecting your privacy. See our Privacy Policy.
In today’s video, the fourth in the series of PPC Myths vs. Reality, Jessica is going to talk about why you shouldn’t always manage your PPC campaigns yourself and when it’s time to outsource it and hand things over to PPC experts.
If you haven’t heard by now, Facebook advertising is here, and it’s here to stay. Over the last few years, social media advertising has risen to the ranks of an elite advertising avenue. With over 1.5 billion monthly users, Facebook Ads are suitable for nearly every business type out there.
Keep your AdWords ad groups and campaigns organized, and focused!
There’s nothing uglier to a PPC-er than opening a campaign and seeing 100 broad match keywords. It’s a nightmare, and more often than not, a money-pit.
Something we talk to new clients about a lot is watchful PPC management and account activity.
There’s a myth floating around out there that 90% of the work with PPC is done in the first month – set it and forget it.
Today Jessica is going to show you just a couple of reasons why that’s wrong.
Do you have an accurate view of your PPC campaigns performance?
At Search Scientists, we’re auditing around 150 AdWords accounts every year. That’s about three different accounts a week.
Today, Mike discusses 7 of the most important points to check in an AdWords audit.
If you find a way to make your life more simple, you usually do it, right? The same can be true for your AdWords accounts. You can help set yourself
Welcome to PPC Myths vs. Reality, a series with the goal of equipping our readers and our YouTube subscribers with tested advice for running successful PPC campaigns. Make sure to
Have you ever wanted to check that your ad is appearing in a certain state? How about a specific city on the mobile platform? Need to know if you appear
You’ll get advanced PPC Tips on everything from Google Ads to Bing Ads and beyond
Search Scientists is committed to protecting your privacy. See our Privacy Policy.
