SEO vs PPC: Which Is Right for Your Business?
If you’ve got a marketing budget to spend and only one question on your mind — “should this go to SEO or PPC?” — you’re not alone. It’s one of
Sofiia Podash August 13, 2026
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PPC Myths vs Reality
Outsource PPC or Manage In-House? The 2026 Decision Guide
In today’s video, the fourth in the series of PPC Myths vs. Reality, Jessica is going to talk about why you shouldn’t always manage your PPC campaigns yourself and when it’s time to outsource it and hand things over to PPC experts.
Andreea Popa May 14, 2026
PPC Myths Vs. Reality: Watchful PPC Management
Something we talk to new clients about a lot is watchful PPC management and account activity.
There’s a myth floating around out there that 90% of the work with PPC is done in the first month – set it and forget it.
Today Jessica is going to show you just a couple of reasons why that’s wrong.
Andreea Popa September 26, 2024
PPC Myths vs. Reality: Keyword Testing
Welcome to PPC Myths vs. Reality, a series with the goal of equipping our readers and our YouTube subscribers with tested advice for running successful PPC campaigns. Make sure to
Andreea Popa September 19, 2024
PPC Myths Vs. Reality: Top 3 Benefits of PPC Management Services
How did you choose the car you’re driving? The laptop you’re working on? The phone you’re using (too much) every day?
What was more important to you, the color of the car or being comfortable on long rides? The keyboard light or how fast your documents are loading? The fingerprint access or…? Yeah, you get the point. Benefits beat the hell out of features. And this is exactly what Jessica is going to talk about in today’s episode of PPC Myths vs. Reality: the benefits of opting for PPC Management Services.
Andreea Popa August 2, 2018
PPC Myths vs. Reality: Budget Scaling
Welcome to PPC Myths vs. Reality, a series with the goal of equipping our readers and our YouTube subscribers with tested advice for running successful PPC campaigns. Make sure to
Andreea Popa April 17, 2018
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