Why AdWords Help?
There are some pretty disastrous things that can happen even from the slightest mistakes inside a Google Ads account.
Yeah, there are official AdWords support pages, but they sometimes sound like a car manual.
Yeah, it will explain how many liters the engine is, but it doesn’t tell you how to really handle it. Business owners want more than just a ‘how to set it up’ and ‘how to manage ads’.
They want help on making it more profitable. More qualified customers, more leads, more products sold.
You’ve landed in the right spot. At Search Scientists, we’ll be going over 100 days of AdWords help.
Stay tuned, subscribe, and we’ll see you at a more profitable account!
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Curious to find out how a single text ad can be varied in hundreds of different ways and show only the most relevant variation to each potential customer? Welcome ad customizers!
If you’re not using Google Shopping Showcase Ads, then your Shopping Campaign is only performing half as well as it can.
Learn how these ads will improve your performance.
Google Smart Shopping campaigns have caused some concerns among marketers and made them question if they can place their faith in the hands of machine learning.
However, even though they are mostly considered a “black box”, they can lead to great results.
Most digital ads aren’t designed to achieve offline sales. Driving traffic to a website doesn’t mean you’ll have foot traffic to your store.
Google Local Campaigns solve the problems most digital ads cannot.
Your ads are only as good as your keyword block list.
We’ve come up with a list of 800 negative keywords that cover every industry. Beef up your Negative Keyword List with these ideas.
You probably already have your basic demographic targeting in place (location, gender, and all that good stuff). That’s great to start off with, but if you want to take your Google Ads to the next level, then creating custom affinity audiences is an absolute must.
In this blog post, we walk you through all you need to know about these audiences.
In this article, part two of “How to Harness Google Ads Scripts”, we’ve handpicked 30 insanely actionable Google Ads scripts to help you scale your accounts. From bids management to ads and keywords management, or account anomalies detection, we’ve got them all covered.
Thanks to a bunch of very smart and generous PPC experts who shared them with their fellow marketeers, here is our selection of 30 Google Ads scripts to kick your performance in 2019.
What if I told you that you can say goodbye to daily reports and to mostly any tedious manual task in Google Ads, and become more productive and efficient? Sounds too good to be true?
Well, think about it! There’s no magic wand, no gimmicks whatsoever, just scripts. Google Ads Scripts will help you keep your accounts in tip top shape.
In this blog post, we’ll walk you through how to monitor your conversions using Google Ads Conversion Tracking and Google Analytics (for the uninitiated, these are the two most common methods that website owners use to track conversions).
We’ll also discuss the pros and cons of each approach, so that you can decide whether using Google Ads Conversion Tracking or Google Analytics is a better fit for you.
If you have any experience with Google Ads or with PPC ads in general, then you understand it’s a lot like cooking. You may have an initial recipe, but things can only be improved through experimentation. That’s where Google Ads Experiments come into play.
